Nathaniel Ru started his Sweetgreen fast food franchise more than a decade ago. Years later, people are still getting excited about upcoming locations. This may be proof that the marketing techniques created by Nathaniel Ru for this business are more than enough to keep customers interested. This is the type of restaurant chain that has managed to become a novelty in places like Los Angeles and New York.
There are so many people that are interested in Sweetgreen. This has become the type of restaurant that is getting people to really eat healthy, and that is a challenge for parents. Getting children to eat healthy is a challenge for school administrators. There are so many people that have started to see this restaurant as something of a savior because it influences people to eat healthier. There is a lot of praise for what Sweetgreen has been able to do in such a short time frame.
Nathaniel Ru and his team have not had a restaurant business for more than 10 years, but people have made changes in their eating habits that will last them for a lifetime. For so long fast food restaurants have just competed with one another with the same tired menus. There was never any innovation. There was no room for growth. The fast food industry was just stagnant. This has changed though. Nathaniel Ru has brought some new energy in the building, and he did this with Sweetgreen. This has been the restaurant that has surpassed expectations. It is the type of establishment that gives people an alternative to what they have always known and excepted as fast food.
There is a strong amount praise for Sweetgreen in communities where this restaurant is available. It changes the community because it presents a way for people to look at food in a different light. Nathaniel Ru could have done what everyone else was doing. He didn’t have to connect with farmers and get access to fresh food sources, but he did. That is the difference. He actually went above and beyond what he was even supposed to do. It is this type of confidence in his establishment that would make Nathaniel Ru a leader that others would follow.